摘要
在现代化媒介生态的系统中,苗族形象的发展也经历了从纸质研究走向新媒体符码传播演变的过程。传统媒介形象因媒介“他律”之力受到新媒体媒介技术的遮蔽,苗族网络文化符像的光晕快速流动而离散开来去,造成苗族符像也从基于传统媒介“本真”倾诉,转向一种“仿真”的符号衍义与自我对空言说。基于此,文章运用内容分析法,探究苗族形象在历时性与共时性两维度“有形符码”的权重效果,进而整体观测在符像述真的过程中苗族现代媒介化形象图景的展现状况。
Under the blocks of modern media ecology,the development of Miao image has also experienced the evolution from paper to new media symbol communication.The traditional media image is"obscured"by media heteronomy.The aura of the Miao network cultural charm quickly flows away,causing the Miao character to talk from the real"true"to a"simulation"symbolic meaning and self-explanation.Based on this,this paper uses the content analysis method to explore the weight effect of Miao images in the diachronic and synchronic dimensions of"tangible symbols",and obtains the overall observation of the modern media image of the Miao people in the process of characterizing the real.
作者
李佳
杨光勇
LI Jia;YANG Guang-yong(School of Communication,Guizhou Minzu University,Guiyang,Guizhou 550025,China;Seven Secretaries of the General Office of the Guizhou Provincial Government,Guiyang,Guizhou 550004,China)
出处
《贵州民族研究》
CSSCI
北大核心
2023年第2期114-121,共8页
Guizhou Ethnic Studies
基金
国家社会科学基金项目“各民族史诗中共享的中华文化符号和中华民族形象研究”(项目编号:21BMZ092)的阶段性成果。
关键词
符像
苗族媒介化形象
述真
内容分析法
icon
medium image of Miao nationality
representation of the truth
content analysis method
