高校综合性学报专业化发展路径——以《工程科学学报》为例

Strategies for university comprehensive journals to transform into subject-specific journals:A case study of Chinese Journal of Engineering

【目的】探究高校综合性学报在专业化转型中取得的成效及遇到的问题,并提出具有针对性的对策及建议,以期为高校综合性学报的高质量发展提供思路。【方法】通过案例和理论阐述,结合数理统计分析,以《工程科学学报》的专业化发展实践为例,剖析高校综合性学报的专业化办刊之路。【结果】通过刊名学科化、栏目特色化、专刊前沿化及虚拟专辑集成化等多元化途径逐步实现高校综合性学报的专业化转型,期刊在高质量发展的同时也会经历转型低谷期。【结论】高校综合性学报应从更名后的多方位宣传推广、专栏的滚动式迭代优化、高质量专刊的稳定出版以及虚拟专辑的精准高效传播等方面着手,主动进行专业化改革实践,推动专业化科技期刊在高校落地生根、开花结果,形成更多生动实践。

[Purposes]This paper probes into the achievements and problems in the transformation of university comprehensive journals into subject-specific journals and puts forward countermeasures and suggestions,in order to provide ideas for the quality development of university comprehensive journals.[Methods]Through cases,theoretical explanations,and statistical analysis,taking Chinese Journal of Engineering as an example,we analyzed the strategies for the transformation of university comprehensive journals into subject-specific journals.[Findings]The strategies are including subject in journal name and designing specialized columns,special issues on subject frontiers,and virtual issues.In the high quality development,journals will also go through a low period of transformation.[Conclusions]University comprehensive journals should boost multi-channel publicity and promotion after renaming,rolling-type optimization of columns,stable publication of quality special issues,and accurate and efficient communication of virtual issues to actively carry out professional reform practices,and promote specialized scientific journals to take root,blossom,and bear fruit in universities,thereby forming more vivid practices.