数字创意产业的区位因子探析及协同发展

Location Factor Analysis of Digital Creative Industry and Coordinated Development

我国高度重视数字创意产业的发展,已经将其纳入国家战略性新兴产业。如何合理布局数字创意产业,实现我国数字创意产业协同发展是亟待解决的课题。区位理论旨在为企业寻找最佳生产区位,分析不同产业的区域空间组织并进行优化。基于区位理论的演变逻辑,结合数字创意产业的特点,可以从生产成本、市场规模、产业结构、公共环境等层面提炼出数字创意产业的区位因子。对区位因子的提炼有利于从数字创意企业的角度出发,明确我国数字创意产业区域性聚集的内生动力,进而为制定政策推动区域数字创意产业协同发展提供理论依据。相应地,可以从企业、地方政府以及国家三个层面提出促进我国数字创意产业协同发展的建议。

China attaches great importance to the development of digital creative industry and has included it into national strategic emerging industries.How to optimally distribute the digital creative industry so as to achieve coordinated development is an urgent issue to be addressed.Location theory aims at finding the best production location for enterprises by analyzing and optimizing regional spatial organization of different industries.Based on the evolution logic of location theory and combined with the characteristics of digital creative industry,the study extracts the location factors in terms of production cost,market scale,industrial structure and public environment.The extraction is conducive to clarifying the endogenous impetus of regional concentration of China’s digital creative industry from the standpoint of digital creative enterprises,and providing theoretical rational for formulating policies to promote the coordinated development of regional digital creative industries.In this regard,relevant suggestions are put forward for enterprise,local governments and the central government.