基于设计事理学的公交系统体验设计研究

Experience Design of Public Traffic System Based on Science of Human Affairs

目的针对现有的公交系统体验问题,以设计事理学为理论基础,对公交系统进行优化设计改进,提高乘客乘坐的满意度。方法首先运用事理学的系统性思维方法对乘坐公交的“事”系统进行外部因素的分析,并从事因驱动的角度提炼乘车各阶段的设计要素,通过因子量化分析划分内部因素的设计维度,建立公交系统体验设计的目标思维模型;其次为了验证该模型的科学与合理性,应用结构方程模型分析其内部因素影响乘客满意度的作用机制,根据运算结果,确定公交系统中体验设计要素的优先级并指导设计;最后采用系统可用性量表,来评估设计方案的合理性。结论构建了基于事理学和结构方程模型的设计流程,并将此设计流程应用于公交系统体验设计中,提高了乘客的乘车体验感,为其他体验设计研究提供参考。

The work aims to optimize and improve the design of the public traffic system based on the science of human affairs to solve the experience problems in the current public traffic system,so as to improve the passenger satisfaction.The systematic thinking method of the science of human affairs was used to analyze the external factors of the"event"system of public traffic,and to extract the design elements of each bus ride stage from the perspective of driving factors.The design dimension of internal factors was divided by factor quantification analysis to establish a goal mental model for experience design of the public traffic system.To prove the scientificity and rationality of the model,the structural equation model was used to analyze the mechanism of its internal factors affecting passenger experience satisfaction.According to the calculation result,the priority of experience design factors in the public traffic system was determined to guide the design.Finally,the system usability scale was used to evaluate the rationality of the design scheme.The design flow based on the science of human affairs and the structural equation model is constructed and then applied to the experience design of public traffic system,which improves the passenger's sense of ride feel and offers reference for other experience design research.