基于ARCS的蒙古族学龄前儿童教育APP界面视觉设计

Visual Design of Mongolian Preschool Children Education APP Interface Based on ARCS

目的通过ARCS动机模型的4个要素,构建出蒙古族学龄前儿童汉语学习APP的界面视觉设计模式,并使用此模式进行设计实践。方法首先,运用文献研究法提取出ARCS动机模型的4个要素,确定基于ARCS动机模型下蒙古族学龄前儿童对学习动机各指标的需求权重;其次,通过正交表确定APP界面视觉设计的组合模式,建立界面设计视觉稿样本,收集受试者的相关实验数据;再次,基于联合分析法构建学习动机与界面视觉设计模式之间的关系模型;最后,根据此结果确定最佳设计方案,使用Likert5点量表对此设计方案进行结果验证。结果基于ARCS动机模型下的界面视觉设计模式组合可构建为视觉形式的生态化、图标样式的拟物化、字体样式的娃娃体、字体大小的50 px、色彩识别的#ffffff/#ffe6a2/#b7eb6d/#00bae5。结论基于ARCS动机模型下蒙古族学龄前儿童汉语学习界面的视觉设计模式,可以有效获取蒙古族学龄前儿童汉语学习各指标的动机偏好,证明了该模式可以有效维持和激发蒙古族学龄前儿童汉语教育的学习动机,成为了一种可行性的设计方案。

The work aims to construct a visual design pattern of Chinese learning APP interface for Mongolian preschool children through the four elements of the ARCS motivation model and carry out the design practice with this pattern.Firstly,the four elements of ARCS motivation model were extracted by literature research method,and the preference weights of Mongolian preschool children for each indicator of learning motivation were determined based on ARCS motivation model.Secondly,the combination of the visual design patterns of the interface was determined by orthogonal table,the visual draft sample of the interface design was established and the relevant experimental data of subjects were collected.Next,a relationship model between the learning motivation and the visual design patterns of the interface was established based on joint analysis.Finally,the optimal design scheme was determined based on the results of the joint analysis,and the results of this design scheme were verified by a Likert 5-point scale.The combination of interface visual design patterns based on ARCS motivation model could be constructed as ecological style of visual form,anthropomorphic form of icon style,doll body of font style,50px of font size and#ffffff/#ffe6a2/#b7eb6d/#00bae5 of color recognition.The visual design pattern of Chinese learning interface for Mongolian preschool children based on the ARCS motivation model can effectively obtain the motivation preferences of Mongolian preschool children's Chinese learning indicators,which proves that the pattern can effectively maintain and stimulate Mongolian preschool children's learning motivation for Chinese education,thus becoming a feasible design scheme.