数字出版物中动态页面的设计特点及其发展策略

The Design Characteristics and the Development Strategy of Dynamic Pages in Digital Publications

以数字技术作为基础的后图像时代的数字媒介,已经极大地改变了当代人的生活,也影响了出版物创作与审美重构。数字出版物中的动态页面不仅仅是设计艺术作品,也是技术产品,是技术与艺术结合的艺术作品。动态页面发展的趋势之一必然是继续整合不同的设计素材,并转化应用各类新型的数字技术,通过设计整合技术并将技术活动艺术化和审美化,并赋予技术新的意义变革。为阅读者带来更为崭新的和丰富的审美体验,进而构建数字出版物的审美范式。

The digital media in the post-image era based on digital technology have greatly changed the lives of contemporary people,and have also affected the creation of publications and the reconstruction of aesthetics.Dynamic pages in digital publications is not only a design art work,but also a technical product,an art work that combines technology and art.One of the trends in the future development of dynamic pages must be to continue to integrate different design materials,and to transform and apply various new digital technologies.Artisticize and aestheticize technical activities,and endow technology with new meanings and changes.It will bring readers a new and rich aesthetic experience,and then build a digital publication application paradigm.