摘要
分析食品包装的发展现状,从糕点类食品包装的产品定位、消费人群、品牌设计等问题入手,运用装潢设计、包装设计、印刷工艺设计等理论知识,设计了一款安全、绿色、环保且富有节日特色的糕点礼盒产品包装。
This paper analyzes the current situation of food packaging,starting from the product positioning of pastry food packaging,consumer groups,brand design and other issues,using the theoretical knowledge of decoration design,packaging design,printing process design,design a safe,green,environmental protection and full of holiday characteristics of the pastry gift box product packaging.
作者
万荣
孟唯娟
WAN Rong;MENG Weijuan
出处
《丝网印刷》
2023年第8期78-81,共4页
Screen Printing
关键词
包装礼盒设计
绿色材料
印制
packaging gift box design
green materials
printing