摘要
以“品质写作”实现网络文学的“进阶式逆袭”,需要从创作实践和观念建构两个层面辨正文学高质量发展的五大“关系逻辑”,即走出“品相焦虑”:作品数量与文学质量的关系;化解“空心化”风险:多样性与主流化的关系;追求“双效合一”:商业性与艺术性的关系;夯实“上游压仓”:内容生产与IP变现的关系;调适“双线”并进:付费与免费的关系。厘清这五大关系,或将为新时代网络文学高质量发展提供方位和动力。
To achieve the“advanced counterattack”of online literature through“quality writing”,it is necessary to distinguish the five“relational logics”of high-quality literary development from two levels:overcoming the“quality anxiety”:the relationship between the quantity of works and the quality of literature;resolving the risk of“hollowing out”:the relationship between diversity and mainstream;pursuing“dual effect integration”:the relationship between commercialization and artistry;consolidating the“upstream pressure warehouse”:the relationship between content production and IP realization;adapting to the“dual line”parallel:the relationship between paid and free models.Clarifying these five major relationships may provide direction and impetus for the high-quality development of online literature in the new era.
作者
欧阳友权
OUYANG You-quan(Institute of Network Literature,Central South University,Changsha 430074,China)
出处
《学习与探索》
北大核心
2023年第5期159-165,186,共8页
Study & Exploration
基金
国家社会科学基金重大项目“我国网络文学评价体系的理论与实践研究”(16ZDA193)。
关键词
网络文学
高质量发展
五大关系
逻辑辨正
Network Literature
High Quality Development
Five Relationships
Logical Correction