北川羌族自治县中羌药材产业SWOT分析及对策建议

SWOT Analysis and Suggestions for the Traditional Chinese Qiang Medicinal Materials Industry in Beichuan Qiang Autonomous County

该研究在介绍北川中羌药材资源分布状况及种植情况的基础上,阐明了北川中羌药材发展现状;运用SWOT法,对北川县中羌药材产业优势、劣势、机遇和挑战进行了综合分析,并从中羌药材全产业链的角度提出可持续发展的对策和建议,为北川制定产业规划、促进中羌药材产业快速高质量发展提供指导和参考。

The materials resources distribution and planting situation were introduced,and development status were analyzed in detail.With the help of SWOT analysis,this study analyzed the advantages,disadvantages,opportunities and challenges of traditional Chinese Qiang medicinal materials in Beichuan Qiang Autonomous County.Otherwise,the countermeasures and suggestions were put forward from the point of view of the whole industrial chain in this study.These suggestions will provide guidance and reference for Beichuan to formulate industrial plan and promote the rapid and high-quality development of Chinese Qiang medicinal materials industry.