全球价值链嵌入对数字创意产业高质量发展的影响

The Impact of Global Value Chain Embedding on the High Quality Development of Digital Creative Industry:Empirical Evidence from Transnational Panel Data

本文利用TiVA最新数据库以及2009—2018年间WIOD世界投入产出表与世界银行WDI数据库的合并数据,实证考察了全球价值链嵌入对数字创意产业高质量发展的影响。研究发现,全球价值链嵌入可以有效提高数字创意产业高质量发展水平,且二者之间存在非线性“U型”关系。这意味着低端嵌入不利于数字创意产业高质量发展,迈入“拐点”后的中高端嵌入才能够明显改善数字创意产业高质量发展水平。上述结论在经过内生性处理以及多项稳健性检验后依然成立。进一步的机制识别检验表明,全球价值链嵌入对数字创意产业高质量发展存在促进和抑制的双重影响,促进作用主要通过竞争效应、产业关联效应和规模经济效应三个机制实现;抑制作用主要通过低端锁定效应和吸收门槛效应两个机制实现。因此,中国应该抓住全球价值链重构和产业分工格局重塑的机遇,推动数字创意产业积极迈向全球价值链中高端,实现高质量跨越式发展。

Based on a theoretical analysis of the underlying mechanism of the impact of global value chain embedding on the high-quality development of the digital creative industry,this article empirically examines the impact of global value chain embedding on the high-quality development of the digital creative industry using the latest TiVA database and the combined data of the WIOD World input-output Table and the World Bank WDI database from 2009 to 2018.Research has found that embedding global value chains can effectively improve the high-quality development level of the digital creative industry,and there is a non-linear“U-shaped”relationship between the two.This means that low-end embedding is not conducive to the high-quality development of the digital creative industry.Only by entering the“turning point”can mid to high end embedding significantly improve the high-quality development level of the digital creative industry.The above conclusions are still valid after endogenetic treatment and multiple robustness tests.Further mechanism identification tests indicate that the embedding of global value chains has a dual impact on promoting and suppressing the high-quality development of digital creative industries,mainly through three mechanisms:competition effect,industry correlation effect,and economies of scale effect;The inhibitory effect is mainly achieved through two mechanisms:low-end locking effect and absorption threshold effect.Therefore,China should seize the opportunity of restructuring the global value chain and reshaping the industrial division of labor pattern,promote the digital creative industry to actively move towards the mid to high end of the global value chain,and achieve high-quality leapfrog development.