基于受众需求探索电视新闻编辑创新

Exploring the Innovative Path of TV News Editing Based on Audience Needs

在经济全球化环境下,我国整体经济水平逐步加强,科学技术明显提高,互联网更是得到广泛应用,社会大众对生活品质的要求越发强烈,促使电视新闻行业良好发展。对于电视媒体,满足受众需求是长期稳定高效发展的体现,同时也是电视新闻编辑创新的基础条件。基于受众需求探讨电视新闻编辑创新之路,增加电视新闻受众群体。

Under the environment of economic globalization,our country s overall economic level has been gradually strengthened,science and technology have improved significantly,the internet has been widely used,and the public s requirements for the quality of life have become stronger and stronger,which has promoted the sound development of the TV news industry.For TV media,meeting audience needs is the embodiment of long-term stable and efficient development,and it is also the basic condition for TV news editors to innovate.Based on the needs of the audience,explore the innovation of TV news editing and increase the audience of TV news.