模因论视域下瓯越非遗文化的数字化传承及创新研究

Research on Digital Inheritance and Innovation of Ouyue Intangible Cultural Heritage from the Perspective of Memetics

分析模因论视角下瓯越非遗文化的传播过程,探索瓯越非遗文化的数字化传承及创新方式,并以乐清细纹刻纸为例进行创新设计实践探索。

This paper analyzes the dissemination process of Ouyue intangible cultural heritage from the perspective of Memetics theory,explores the digital inheritance and innovation methods of Ouyue intangible cultural heritage,and takes Yueqing fi ne-line paper cutting as an example to conduct innovative design and practical exploration.