长征标语口号的思想政治教育价值及其实现路径

The Ideological and Political Education Value of the“Long March”Slogans and the Realization Path

长征标语口号作为红色文化的代表,不仅是马克思主义基本原理与中国革命具体实际相结合理论成果的形象表达,也是马克思主义基本原理与中华优秀传统文化相结合的民族呈现。作为党和红军在艰苦革命环境中坚持宣传的历史见证,长征标语口号承载了党和人民英勇奋斗的光荣历史,记载了中国革命的伟大历程和感人事迹,蕴含着丰富的思想政治教育资源,为新时代开展思想政治教育工作提供了生动素材。新形势下,需要通过激活长征标语口号的红色基因、发挥红色文化的育人作用,借鉴长征标语口号的语言艺术、构建人民大众的话语体系,运用长征标语口号的传播媒介、塑造主流舆论的新型格局等措施,以更好地实现长征标语口号的思想政治教育价值。

As the representative of red culture,the Long March slogans are not only the physical expression of the combination of the basic principles of Marxism and the practice of the Chinese revolution,but also the fruit of the combination of the basic principles of Marxism and the excellent traditional culture of China.Its rich ideological and political education resources provide vivid materials for carrying out ideological and political education in the new era.In order to better realize the ideological and political educational value of the Long March slogans in the new era,we need to activate the red gene of the Long March slogans and give the educational role of red culture to full play so as to construct the discourse system of the people using the language art of Long March slogans,and to shape the new pattern of mainstream public opinion by making use of the media of Long March slogans.