老年运动人群可穿戴设备认知及使用行为研究

Wearable Devices for Elders Who Love Sports:Cognition and User Behavior

研究目的:了解可穿戴设备在老年运动人群中的应用情况,为可穿戴设备制造厂商和设备使用者提供参考依据,从而促进可穿戴设备在老年运动人群中的应用普及。研究方法:采问卷调查法和数理统计法,对老年运动人群可穿戴设备的认知及使用情况进行调查分析。研究结果:1)老年运动人群对可穿戴设备总体呈现认知水平低、使用率低、信息获取渠道少和使用意愿低等特点;2)不同年龄、收入、健康水平、受教育程度的老年运动人群对可穿戴设备的认知水平和使用率参差不齐,低学历、低收入老年人成为主要“掉队”者;3)当前市场中针对老年运动人群的可穿戴产品存在定价偏高、功能同质化严重且缺乏实用性、设计缺乏“适老性”、隐私保护不足等问题。建议:1)精简设备功能,提升功能针对性;2)秉持“易用性”原则,推动设备适老化设计;3)重点关注弱势老年群体,开展可穿戴设备宣传教育;4)加强政策与财政激励,鼓励企业加大科技创新力度;5)加快可穿戴设备专业人才队伍建设。

The purpose of this study is to comprehensively understand the use of wearable devices among elders who love sports,and to provide a reference for wearable device manufacturers and users,so as to promote the popularization and application of wearable devices among those elders.Through questionnaire method and mathematical statistics,we analyzed the cognition and use of wearable devices among this population group.Results show that the overall cognitive level and usage rate of wearable devices among this group of seniors are low,with few information access channels and low level of willingness to use.Besides,the cognitive level and usage rate of wearable devices among seniors of different ages,incomes,health levels and education levels vary a lot,with low-education and low-income seniors being“left behind”.Furthermore,wearable devices have problems such as high pricing,function homogeneity and lack of practicality,lack of“age-appropriate”design and insufficient privacy protection.It is recommended to streamline the functions of those devices and make them more targeted and more appropriate for seniors to use(usability).We should also focus on vulnerable elderly groups,carry out wearable device publicity and education,and strengthen policy and financial incentives to encourage businesses to intensify scientific and technological innovation.We should also develop professional personnel in a faster pace.