创业失败对连续创业意向的影响——创业失败学习与创业韧性的作用

The effect of entrepreneurial failure on serial entrepreneurial intentions:The role of learning from entrepreneurial failure and entrepreneurial resilience

创业过程中,创业者及其团队遭遇失败的情景屡见不鲜,如何有效发掘失败经验的积极效应成为创业研究的热点。基于创业学习理论,以经历过失败的创业团队为研究对象,探究创业失败如何通过创业失败学习影响连续创业意向,以及创业韧性在这一过程中的调节作用。通过调查分析和实证检验,得出以下结论:创业失败正向影响创业失败学习;创业失败正向影响连续创业意向;创业失败学习在创业失败与连续创业意向关系间发挥部分中介效应;创业韧性在创业失败与创业失败学习之间起调节作用。研究结论厘清了对创业团队是否以及在多大程度上从创业失败经验中学习的认识,对创业团队如何管理创业失败经验、帮助创业团队从失败中恢复以及激励其连续创业有重要的理论价值和实践启示。

It is not uncommon for entrepreneurs and their teams to experience failure in the entrepreneurial process,and how to effectively explore the positive effects of failure experience has become a hot topic in entrepreneurship research.Based on entrepreneurial learning theory,and taking entrepreneurial teams that have experienced failure as research objects,this research explores how entrepreneurial failure affects successive entrepreneurial intentions through learning from entrepreneurial failure and the moderating role of entrepreneurial resilience in this process.Through survey analysis and empirical testing,it draws the following conclusions:Entrepreneurial failure positively affects learning from entrepreneurial failure;Entrepreneurial failure positively affects serial entrepreneurial intentions;Learning from entrepreneurial failure partially mediates the relationship between entrepreneurial failure and serial entrepreneurial intentions;Entrepreneurial resilience plays a moderating role between entrepreneurial failure and learning from entrepreneurial failure.The research findings clarify the understanding of whether and to what extent entrepreneurial teams learn from entrepreneurial failure experiences,and have important theoretical value and practical implications for how entrepreneurial teams manage entrepreneurial failure experiences,help entrepreneurial teams recover from failures,and motivate their serial entrepreneurship.