数字时代大学生视觉素养的现状及提升对策

The Status Quo and Promotion Countermeasures of College Students′ Visual Literacy in the Digital Age

视觉素养是数字读图时代公民基本素养的重要组成内容。本研究对山东某高校的1000余名大学生开展了线上问卷调查,对非视觉素养密切相关专业大学生的视觉素养基本状况、视觉媒体使用情况和视觉素养教育需求展开分析,并从观念转变、政策引领及课程设置三方面提出提高大学生视觉素养认知-评判-应用三维能力的对策。

Visual literacy is an important part of citizens′basic literacy in the digital picture-reading era.Through an online questionnaire survey on more than 1000 undergraduates of non-visual-literacy-related majors in a university in Shandong Province,this study tries to ascertain the current situation of college students′visual literacy.The basic situation of visual literacy,the use of visual media and the needs of visual literacy education are analyzed,and the countermeasures to improve the three-dimensional ability(namely visual cognition,visual judgment and visual application)of college students′visual literacy are proposed from three perspectives:concept change,policy guidance and curriculum setting.