新媒体在校园文化建设中应用探索

Exploration of the Application of New Media in Campus Culture Construction

新媒体已经成为校园建设的重要载体,在校园文化建设中发挥重要作用。新媒体在校园文化建设中应用要坚持多样化原则、互动性原则、可持续性原则、效果评估原则,应用策略包括建设社交媒体平台,充分利用在线教育平台,开发数字化展馆,开展社群活动。

New media has become an important carrier for campus construction and plays an important role in campus culture construction.While exploring the application of new media in campus culture construction,we should adhere to the principles of diversity,interactivity,sustainability and effect evaluation.Application strategies include building social media platforms,making full use of online education platforms,developing digital pavilions and carrying out community activities.