基于多源大数据的沈阳市中心城区“夜经济”空间格局与特征分析

Spatial Pattern and Characteristics of“Night-Time Economy”in Central Urban Area of Shenyang Based on Multi-Source Big Data

休闲经济背景下,“夜经济”作为城市消费巨大需求空间和经济新引擎成为各地发展的突破口。现有“夜经济”研究多关注理论和宏观层面,少有研究关注城市尺度“夜经济”的度量评估和空间分析。文章基于沈阳市的夜间营业店铺POI数据和NPP-VIIRS夜间灯光数据,从城市“夜经济”整体时空分布、区域识别比较等方面对沈阳市“夜经济”的空间特征进行分析,探讨城市“夜经济”发展存在的问题与对策。结果表明:(1)沈阳“夜经济”品类多样、主力单一,整体呈现双中心集聚态势,其发展空间继承性较强,各经济形式都以传统商圈和居民集聚点为据点;(2)依据客流量、人均消费和配套设施水平及载体类型可将“夜经济”活跃区划分为依托大型商圈、住区和新兴游园三类;(3)沈阳“夜经济”发展仍面临定位不清晰、同质化严重,特色不鲜明、市场待拓展,中心不突出、配套须完善等问题。在未来发展中可立足品牌基础,打造区域中心,注重以人为本和多元业态联动,探索数字智慧管理和实施多维主体共建。

In the context of the leisure economy,the“night-time economy”serves as a huge demand space for urban consumption and a new engine driving urban economic development.Existing research on the“night-time economy”mostly focuses on theoretical and macro levels,yet pays less attention to the measurement evaluation and space analysis of the“night-time economy”at the city level.Based on the POI data and NPP-VIIRS data of night-time shops in Shenyang,this paper analyzes the spatial characteristics of Shenyang’s“night-time economy”in terms of the overall spatio-temporal distribution of the“night-time economy”,regional identification comparison,etc.Then,it explores the problems and countermeasures in the development of“night-time economy”,and draws the following conclusions.Firstly,Shenyang has only one dominant type of“night-time economy”,though with various types,which present a dual-center agglomeration form and have a strong inheritance of development space,mainly based on traditional business districts and residential agglomeration points.Secondly,the“night-time economy”active area can be divided into three categories:large business district-based active area,residential block-based active area,and emerging amusement park-based active area in accordance with passenger flow,per capita consumption,supporting facilities,and spatial carrier.Thirdly,Shenyang’s“night-time economy”faces such problems as unclear positioning and industrial isomorphism,lack of distinctive features,insufficient market size,less prominent development focus,and imperfect supporting facilities.In the future development,Shenyang can be built into a regional“night-time economy”center in northeast China based on its city brand.Specifically,Shenyang should pay attention to the people-oriented concept and interaction of multiple types of business,explore digital intelligence management,and implement multi-player joint construction.