摘要
封面设计是读者对杂志的“第一印象”,是杂志内容的外在体现,独具特色又具有充分延续性。本文论述了根据封面策划的主题,运用视觉传达设计的表达方式,将中国传统文化——鲁班锁元素在经过结构、字体、版式、色彩等方面的思考后,应用到杂志封面设计中,使其具有视觉震撼力和新闻传播力。
Cover design is the reader's"first impression"of a magazine,an external manifestation of the magazine's content,with unique features and sufficient continuity.This article discusses the use of visual communication design based on the theme of cover planning,and the application of traditional Chinese culture—Luban Lock elements in magazine cover design after consideration of structure,font,layout,color,and other aspects,making it visually stunning and newsworthy.
作者
李文婷
Li Wenting(China Post and Express News Co.,Ltd)
出处
《流行色》
2023年第5期102-104,共3页
Fashion Color
关键词
鲁班锁元素
杂志封面设计
视觉传达设计
设计应用
Luban Lock element
magazine cover design
visual communication design
design application