摘要
随着平面设计行业的不断发展,如何在投标环节中准确理解顾客需求,制定有效的设计方案并准备好设计稿件成为平面设计师必须面对的重要挑战。本研究旨在深入探讨平面设计师在投标环节中所面对的问题和挑战,分析其所需具备的能力和技能,为行业从业人员提供实际应用价值的经验总结和参考。
With the continuous development of graphic design industry,how to accurately understand customer needs in the bidding process,develop effective design schemes and prepare design manuscripts has become an important challenge that graphic designer must face.The purpose of this study is to deeply explore the problems and challenges faced by graphic designer in the bidding process,analyze their required abilities and skills,and provide industry practitioners with experience summary and reference of practical application value.
作者
吴虹
Hong Wu(Xichang College,Xichang,Sichuan,615000,China)
出处
《工程设计与施工》
2023年第6期105-107,共3页
Engineering Design and Construction
基金
西昌学院教学工程项目及教研教改项目(项目编号:JG2022107)。
关键词
平面设计师
投标
顾客需求
设计方案
设计稿件
公司协作
graphic designer
bid
customer needs
design scheme
design manuscript
company collaboration