以公立医院为依托的广西互联网医院发展策略研究——基于SWOT分析

Study on the Development Strategy of the Internet Hospitals Relying on Public Hospitals in Guangxi--Based on SWOT Analysis

以公立医院为依托的广西互联网医院,具有政策优势、地缘区位优势、信任优势、合法合规保障优势,但也存在财政投入有限、信息化基础参差不齐、互联网运营服务迟滞、远程就诊量增长缓慢等劣势,还面临企业型互联网医疗涌入和信息安全风险的威胁。对此,互联网医院应抓住多重机遇,以公立医院为支撑,积极应对挑战,凸显互联网医院的价值,实现高质量稳步发展。

Relying on public hospitals,the internet hospitals have policy advantages,geographical location advantages,trust advantages,and laws and regulations protection advantages in Guangxi.However,the internet hospitals also have disadvantages,such as limited financial investment,uneven information infrastructure,delayed internet operation services,and slow growth in remote medical visits.They also face threats from the influx of enterprise-based internet health care and information security risks.In this regard,the internet hospitals should seize multiple opportunities,rely on public hospitals as support,actively respond to challenges,highlight the value of internet hospitals,and achieve high-quality and steady development.