全媒体视阈下沂蒙精神的影像生成逻辑与传播策略研究

A Study of the Image Generation Logic and Communication Strategies of the Yimeng Spirit in All Media Perspective

沂蒙精神是在先进文化的引领和中国共产党的精心培育下,由党和山东人民经过长期革命和建设实践铸就的宝贵精神财富。在中国现代化发展与社会主义文化强国建设的过程中具有强大的价值导向功能与社会感召力。在视觉文化时代,沂蒙精神影像化是当今传播沂蒙精神的有效手段。本文主要基于全媒体时代背景,研究沂蒙精神影像化的艺术价值、政治价值与文化价值,总结沂蒙影像的生成逻辑,分析在当今全媒体环境中沂蒙精神传播的现状和出现的问题。并结合时代条件,探究出全媒体视阈下沂蒙精神影像化传播的优化路径。以期为新时代借助影像艺术传承好沂蒙精神,优化沂蒙精神影像化传播提供参考。

The Yimeng spirit is a spiritual wealth,under the guidance of advanced culture and the leadership of the Party,forged by the Communist Party of China and the people of Shandong in long-term revolution and construction It has significant value orientation and social appeal in the process of Chinese modernization and the construction of a socialist cultural power In the era of visual culture,visualizing the Yimeng spirit is an effective way to promote the spirit This text is to explore the artistic,political,and cultural value of visualizing the Yimeng spirit,summarize the logic,analyzes the status quo and problems in the all-media perspective and propose paths to optimizing the communication so as to provide references for inheriting the Yimeng Spirit through the medium of visual arts in the new era.