从社会身体到“社会态”身体——社交媒体时代身体呈现的理论建构

From Social Body to"Social State"Body:Theoretical Construction of Body Presentation in the Era of Social Media

在身体传播的实践中,社会性从未缺席,数字交往者的主体性只有通过社会身体才得以持存。文章从社会身体的基本面向出发,以阿瑟·弗兰克的身体行动观为逻辑起点,结合社交媒体平台的身体呈现现象,建构了数字时代“社会态”身体的理论内涵与框架。文章认为,“社会态”身体的理论意涵由两部分构成:其一是作为社会空间人际交往媒介的物质性身体质态,其二是受到数字文化规范形塑的视觉性身体形态。在社交媒体环境中,图像是身体表征的普遍载体,揭示出身体、技术与文化的勾连,“社会态”身体以社会身体为基石,呈现出“镜像态”“交际态”“规训态”的三维特征。“社会态”身体的理论建构为身体研究开启了新的视角,并强调了数字空间中身体属人的主体性原则。

In the practice of body communication,sociality has never been absent,and the subjectivity of digital communicators can be maintained through social body.Starting from the basic aspect of social body and taking Arthur Frank's view of body action as the logical starting point,this study constructs the theoretical connotation and framework of"social state"body in the digital era.This paper believes that the theoretical meaning of"social body"is composed of two parts:one is the physical body shape as a medium of interpersonal communication in social space,and the other is the visual body shape shaped by the norms of digital culture.In the social media environment,image is the universal carrier of body representation,revealing the connection of body,technology and culture.The"social state"body takes the social body as the cornerstone,presenting the three-dimensional characteristics of"mirror","communicative"and"disciplined".The theoretical construction of"social state"body opens a new perspective for body research,and emphasizes the subjectivity principle of human body in digital space.