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从文本构造到界面连接:生成式人工智能对数字新闻叙事的重塑 被引量:15

From Text Construction to Interface Connection:Reshaping Digital News Narratives with the Development of Generative Artificial Intelligence
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摘要 生成式AI取得的技术进展,日益表现出重塑数字新闻行动主体、表达方式与用户感知的巨大可能性,也带来改造数字新闻叙事的充分潜力。立足这一技术语境,本文指出“界面”是区别于围绕“文本”组织的传统新闻叙事的重要观念基础,通过技术界面、内容界面、关系界面、情感界面的创设共同决定数字新闻的叙事意义生产。以“界面连接”取代“文本构造”构成新型人工智能技术再造新闻叙事结构的核心线索,面向人机耦合的目标,这被进一步强调为以开放性连接为叙事机制、以模型化连接为叙事手段、以情感化连接为叙事语法。同时,本文也从“界面连接”出发形成反思,提出在生成式AI介入下审视数字新闻叙事变革理应予以重视的两组关系,据此启发伴随此类技术广泛接入数字新闻应当持续跟进关注的重要命题。 The remarkable technological advancements attained through generative AI increasingly demonstrate its tremendous potential for reshaping the actors,expression modalities,and user perceptions in the domain of digital news.This also brings about abundant possibilities for the transformation of digital news narratives.Within this technological context,this article posits that the concept of"interface"is a fundamental departure from the traditional framework of news narratives centered around"text".The establishment of technological interfaces,content interfaces,relationship interfaces,and emotional interfaces collectively determines the production of narratives in digital news.Replacing"text construction"with"interface connection"becomes the core clue for the restructuring of news narrative structures through new artificial intelligence technologies.Targeting human-machine coupling,this is further emphasized as a narrative mechanism based on open connectivity,narrative means based on modeling connectivity,and narrative syntax based on emotional connectivity.Simultaneously,this paper embarks on reflection from the perspective of"interface connection"and proposes two sets of relationships that deserve attention in the transformation of digital news narratives under the intervention of generative AI.Based on this,it provides insights into important topics that should be continuously monitored and addressed as AI technology becomes widely adopted in the digital news industry.
作者 何天平 He Tianping(Research Center of Journalism and Social Development,Renmin University of China;School of Journalism and Communication,Renmin University of China)
出处 《新闻界》 北大核心 2023年第6期13-21,61,共10页 Journalism and Mass Communication
基金 国家社科基金重大项目“数字新闻学理论、方法与实践研究”(20&ZD318)。
关键词 生成式AI 数字新闻叙事 界面连接 人机耦合 Generative Artificial Intelligence digital news narratives interface connection humanmachinecoupling
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