国内外企业数字化转型热点研究分析与比较

Analysis and Comparison of Research Hotspots on Digital Transformation of Enterprises at Home and Abroad

基于文献计量方法,利用Web of Science数据库和中国知网数据库,借助CiteSpace文献计量可视化软件对国内外企业数字化转型相关研究进行分析,从论文发布时间与数量、共被引、关键词共现和聚类等角度,探究国内外企业数字化转型的联系与区别,为国内企业数字化转型研究提供借鉴。研究表明:①目前国际领先的企业数字化转型的研究主要集中在西方发达国家;中国研究论文成果相对较少,但近些年正处于稳步提升阶段。②中国更加注重企业在整个数字经济化大环境中的处境和发展、企业的数字技术水平以及企业通过何种手段提高自身的数字技术水平;国外更注重组织、管理、商业模式方面的研究。③对于企业本身,国内外的研究都涉及到了数字化转型对企业绩效的影响以及何种因素会影响到企业的数字化转型,同时创新和战略成为国内外研究的共同话题,并且研究对象日趋多元化。

Based on the bibliometric method,this paper analyzes the digital transformation of domestic and foreign enterprises with the help of CiteSpace bibliometric visualization software using the data obtained from the Web of Science database and CNKI database,Explore the relationship and difference between domestic and foreign enterprises'digital transformation,and provide reference for the research of enterprises'digital transformation.The research shows that:①At present,the research on digital transformation of internationally leading enterprises is mainly concentrated in western developed countries;There are relatively few research papers in China,but in recent years they are steadily improving.②In China,more attention is paid to the situation and development of enterprises in the overall digital economy environment,the digital technology level of enterprises and the means by which enterprises can improve their own digital technology level;Foreign countries pay more attention to the research on organization,management and business model.③For the enterprise itself,domestic and foreign studies have all involved the impact of digital transformation on enterprise performance and what factors will affect the digital transformation of enterprises.At the same time,innovation and strategy have become the common topic of domestic and foreign research,and the research objects are increasingly diversified.