陕西历史博物馆IP下的产品设计

Product Design under the IP of Shaanxi History Museum

随着文旅产业融合发展的背景下,将陕西历史博物馆IP和文创产品作为研究对象,从分析IP形象下文创产品设计的案例,分析以设计出具有陕西历史博物馆特色的文创产品,促进陕西文旅产业的高质量发展。首先从陕西省博物馆IP文化的实际情况出发,对陕西历史博物馆的文化和旅游资源进行整理和筛选;以馆内藏品鎏金双雁纹银盒作为设计对象,运用其特征以及造型进行产品设计。

Under the background of the integrated development of cultural and tourism industry,IP and cultural and creative products of Shaanxi History Museum are taken as research objects.From the analysis of IP image,we analyze and design cultural and creative products with the characteristics of Shaanxi History Museum,so as to promote the highquality development of Shaanxi cultural and tourism industry.Firstly,based on the IP situation of the culture of Shaanxi Museum,the culture and tourism resources of Shaanxi History Museum are arranged and screened,with the silver box with the features and shapes.