自媒体环境下高校思想政治教育的现状及路径优化

The Current Situation and Path Optimization of Ideological and Political Education in Colleges and Universities under the We-media Environment

伴随着信息革命和网络技术的革新,我们遇到了自媒体时代来临。自媒体技术的迭代及信息传输的诸多特性,深刻改变着这个时代的方方面面,也毋庸置疑地影响着高校思想政治教育工作开展的诸多领域,使新形势下的思想政治教育工作展现出异于传统思政教育的特点,自媒体技术的加持为思政教育开展带来了多维度的便利,但也萌生了一些风险挑战,因此高校要抓住机遇,降低风险,寻求思想政治教育工作开展的新路向,使思想政治教育工作在新局面下展现出磅礴力量。

With the information revolution and the innovation of network technology,we have caught up with the arrival of the We-media era.The iteration of We-media technology and the many characteris‐tics of information transmission have profoundly changed all aspects of this era,and undoubtedly affected many fields of ideological and political education in colleges and universities,making ideological and politi‐cal education work in the new situation show characteristics different from traditional ideological and politi‐cal education.The blessing of We-media technology has brought multi-dimensional convenience to the de‐velopment of ideological and political education,but also generated some risks and challenges,Therefore,universities should seize opportunities,reduce risks,and seek a new direction for the development of ideo‐logical and political education work,so that ideological and political education work can show great power in the new situation.