摘要
在乡村振兴战略背景下,探析地域文化元素在包装赋能富硒产业升级中的作用。通过对阳泉富硒农产品包装设计的考察调研、实践体验,深入挖掘地域文化符号,对富硒农产品包装进行实践创新,融入“红色文化、乡土情结、绿色发展”文化元素,有效提升富硒农产品包装的设计内涵和文化形象,推动“地域文化链”与“富硒产业群”同频共振,加强地域文化保护与传承,坚持以人民为中心的设计导向,包装赋能播种新“硒”望。
Under the background of rural revitalization strategy,this study explores the role of regional cultural elements in the upgrading of packaging enabling selenium-rich industry.Through investigation and practical experience of packaging design of selenium-enriched agricultural products in Yangquan,regional cultural symbols are dug deeply and the packaging of selenium-enriched agricultural products is practiced and innovated.Cultural elements of“red culture,local complex and green development”are integrated into the packaging of selenium-enriched agricultural products,which effectively enhance the design connotation and cultural image of packaging of selenium-enriched agricultural products and promote the resonance of“regional cultural chain”and“selenium-enriched industrial cluster”,strengthen the protection and inheritance of regional culture and adhere to the people-centered philosophy design orientation.Therefore,packaging can sow new“selenium”hope.
作者
冯立功
FENG Li-gong(Shanxi Institute of Technology,Yangquan 045000,China)
出处
《绿色包装》
2023年第7期59-62,共4页
Green Packaging
基金
2021年校级“课程思政”教学改革示范项目(课程思政背景下应用型本科院校《劳动教育》教学探索与实践2021070016)
2021年度教学改革创新项目(山西红色文化资源融入思政课教育教学探索与实践研究JS2021003)
2021年校级科研项目(新时代地方高校利用本土红色资源文化育人的实践与探索20210019)
2022年山西省哲学社会科学规划课题(“一带一路”背景下山西手工艺品产业振兴及对外推广交流研究阶段性研究成果2022YJ148)。
关键词
乡村振兴
高校育人模式
地域文化元素
包装设计
硒产业
rural revitalization
college education mode
regional cultural elements
packaging design
selenium industry