乡村振兴背景下全域旅游发展路径探析——以浙江开化为例

Exploring the Development Paths of All-area Tourism-based Development in the Context of Rural Revitalization——Taking Kaihua in Zhejiang as an Example

全域旅游是一种全新的旅游发展模式,将全域资源有机整合、各产业深度融合,调动全社会共同参与,从而促进经济社会全方位发展,推进全域旅游不仅有利于推动旅游业高质量发展,还是实现乡村振兴的重要路径。浙江开化位于钱塘江源头,地处浙闽赣皖四省边界旅游“金三角”中心,本文基于乡村振兴背景,从浙江开化推进全域旅游的现状出发,分析其中存在的问题并提出相关发展建议,以期推动乡村振兴。

All-area tourism-based development is a new tourism development model,with the organic integration of all-area resources and the deep integration of industries,mobilizing the whole society to participate to promote the all-round development of the economy and society,not only conducive to promoting the high-quality development of the tourism industry,but also to achieving the important paths of rural revitalization.Kaihua in Zhejiang is located at the source of the Qiantang River,and located in the“Golden Triangle”center of the four provinces Zhejiang,Fujian,Jiangxi and Anhui.This paper,under the background of rural revitalization,from the current situation of Kaihua to promote all-area tourism-based development,analyzes the problems,and further puts forward the relevant development proposals,to promote rural revitalization.