数字经济背景下大数据驱动制造业企业管理决策优化研究

Research on Management Decision Optimization of Manufacturing Enterprises Driven by Big Data under the Background of Digital Economy

数字化时代下,新一代信息技术在和实体经济深度融合中不断创新,促使各行业进行数字化转型,数字经济成为引领社会经济高质量发展的引擎。本文以制造业企业为研究对象,分析了数字经济背景下大数据对于制造业企业的影响以及支持原理,探究了制造业企业利用大数据管理决策中存在的问题,提出了大数据驱动制造业企业管理决策优化的路径,对于制造业企业如何与新一代信息技术深度融合,实现企业自身高质量发展具有非常重要的意义。

In the digital age,the new generation of information technology is constantly innovating in the deep integration with the real economy,which promotes the digital transformation of various industries,and the digital economy has become the engine leading the high-quality development of social economy.Taking manufacturing enterprises as the research object,this paper analyzes the influence and supporting principles of big data on manufacturing enterprises under the background of digital economy,explores the problems existing in the management decision-making of manufacturing enterprises by using big data,and puts forward the path to optimize the management decision-making of manufacturing enterprises driven by big data,which is of great significance for manufacturing enterprises to deeply integrate with the new generation of information technology and realize their own high-quality development.