妊娠期妇女体质量自我管理的定性用户画像研究

Weight self-management in pregnant women:a qualitative user persona study

目的探究妊娠期妇女体质量自我管理特征及人群差异,为制定针对性干预措施提供参考。方法采用目的抽样法选取15名孕产妇进行半结构式访谈,通过Colaizzi 7步法分析资料;基于自我管理理论,人工抽取妊娠期妇女体质量自我管理特征构建画像,采用词云与表格形式完成画像的可视化。结果提取5个特征:基本特征、认知特征、行为特征、社会支持特征、心理调适特征;构建4类妊娠期妇女体质量自我管理的典型画像:自主自律型、无能为力型、放任无为型、盲目实践型。结论妊娠期妇女体质量自我管理存在较大的群体差异性,可根据不同的用户画像群体特征,给予个性化、精准化的管理方案。

Objective To explore the characteristics and population differences of weight self-management in pregnant women,so as to provide a reference for developing targeted intervention.Methods A total of 15 pregnant women were selected using purposive sampling for semi-structured interviews,and the data were analyzed by Colaizzi seven-step method.Based on the self-management theory,the weight self-management characteristics of pregnant women were extracted manually,and the visualization of the user persona was completed by word cloud and table.Results Five characteristics were extracted:basic characteristic,cognitive characteristic,behavioral characteristic,social support characteristic and psychological adjustment characteristic;four typical user personas of weight self-management in pregnant women were constructed:autonomy and self-discipline type,powerless type,laissez-faire type and blind practice type.Conclusion There are large group differences of weight self-management in pregnant women,so personalized and precise management programs can be provided according to the group characteristics of different user personas.