家用光学美容仪产品的创新型设计研究

Innovative Design Study of Home Optical Beauty Device Products

随着消费水平的提高与对美的追求,相对应的,美容医疗产品也面临更多的市场供求;相关产品的技术创新也推动了美容仪产品的科学化、便捷化、多样化。目前市场上的美容仪种类丰富,但在功能、体验感和需求定位等方面存在明显的不足。基于此,本文以家用光学美容仪设计研究为例,进一步探究家用光学美容仪创新设计中存在的问题,从定位群体的需求和体验设计角度进行研究。本文将综合运用文献分析、用户研究数据分析和光学原理等研究方法,剖析用户画像,分析用户行为和情感,寻找用户痛点,以更好地提升消费者对家用光学美容仪的使用体验,同时通过创新型设计扩大差异化优势,更好地解决用户的肌肤问题,提高品牌的持续竞争力。

As the level of consumption increases and the pursuit of beauty,the corresponding beauty and medical products are facing more market supply and demand;technological innovation in related products has also promoted the scientific,convenient and diversified nature of beauty instrument products.Currently,there is a wide range of beauty devices on the market,but there are also obvious shortcomings in terms of functionality,experience and demand positioning.Based on this,this paper takes the study of home optical beauty device design as an example to further explore the problems in the innovative design of home optical beauty devices,from the perspective of positioning the needs of the group and experience design.This paper will use literature analysis,user research data analysis and optical principles to analyse user profiles,analyse user behaviour and emotions,and find user pain points in order to better enhance consumers'experience of using home optical beauty devices,while expanding differentiation advantages through innovative design,better solving users'skin problems and improving the sustainable competitiveness of brands.