中国传播学研究的反思与进路

Reflection on and Approaches to the Communication Studies in China

学界一般认为,施拉姆访华是中国传播学科发展的重要节点。作为西方“舶来”学科,中国传播学从一开始就难以脱离西方理论的影响,在较多问题上形成了“西方理论+中国经验”式的研究路径。反思传播学的发展历程,打破“西方理论+中国经验”的二元框架,进而探寻本土化的传播学研究路径与方向,对于构建中国传播学自主知识体系具有重要意义。传播学学科发展应当聚焦人文主义传统,通过对话中国历史文化提炼“本土化”的传播理论;应当聚焦实践主义传统,通过讨论现实问题提炼具有当代中国实践特色的传播理论;应当聚焦党史、国史,从中国共产党领导革命、建设和改革的历程中提炼聚焦中国道路实践的传播理论;应当聚焦国际传播实践,从全球视角出发提炼人类命运共同体理念国际传播的理论。

In the field of communication academia,there is a general consensus that Wilbur Lang Schramm's visit to China was a milestone for the development of communication studies in China.As a Western imported discipline,China's communication studies is difficult to detached the influence of Western theories since its beginning.On many issues,a research path of"Western theory+Chineseexperience"has been formed.Through reflection on the development of communication studies in China,breaking this dual framework and then exploring an indigenous path and direction in communication studies,are important steps toward constructing a self-relied knowledge system for Chinese communication studies.The disciplinary development of China's communication studies should focus on the humanistic tradition,extracting the indigenous communication theories by dialogue with Chinese history and culture;extract communication theories with the characteristics of contemporary Chinese practice by focusing on practical tradition;with the focus on the history of the Communist Party of China and the history of the People's Republic of China,refine a communication theory centering on the practice of China's path in the process of Chinese revolutionary,construction,and reform led by the Communist Party of China;with the focus on international communication practice,from the global perspective,develop an international communication theory for the idea of a human community with a shared future.