基于广电智能终端的微信生态创新实践与应用

Practice and Application of WeChat Ecology Innovation Based on Radio and Television Intelligent Terminal

借力互联网,打造智慧广电,已经成为广电运营商融创转型的重要研究课题。本文介绍的创新实践是将广电智能终端与微信生态进行融合。借助微信生态能力,用户可通过语音收看直播等广电传统节目,也能收听QQ音乐等微信生态内容,并能与手机端拨打微信视频通话,实现与亲朋好友的社交互动。

With the help of the Internet,building smart radio and television has become an important research topic for broadcasting operators in transformation of integration and innovation.This paper creatively integrates radio and television intelligent terminals with WeChat ecology.With the ecological ability of WeChat,users can watch traditional radio and television programs such as live broadcast through voice,and also listen to WeChat ecological content such as QQ music,and can make WeChat video calls with mobile phones to achieve social interaction with friends and relatives.