竹藤编文化数字传承的情感化设计研究

RESEARCH ON EMOTIONAL DESIGN OF DIGITAL INHERITANCE OF BAMBOO AND RATTAN WEAVING CULTURE

从传统文化的传承和发扬方面入手,以可供性概念和数字化技术为竹藤编文化的传承探寻新的发展路径。案例归纳法提炼“情感化”设计关键要素,并从本能层、行为层、反思层3个方面提取情感化设计的设计方法过程,运用问卷调研及访谈法,观察法从年轻人的学习习惯、多方需求等方面提取设计元素,最后将设计方法应用到数字化传承竹藤编的App设计。使用数字化设计的拟物、交流、互动,通过与情感化设计结合促进竹藤编文化传承。传统文化数字传承的情感化设计有利于让青年群体更易于接受,与新兴时代的传播方式接轨。将文化元素延伸,通过传统文化与数字化、情感化设计相结合的方式,改变大众获取信息及接受知识的途径,达成激发青年群体主动传承发扬的目的。

Starting from the inheritance and development of traditional culture,this paper explores a new development path for the inheritance of bamboo and rattan weaving culture with the concept of availability and digital technology.The case induction method refines the key elements of"emotional"design,extracts the design method process of emotional design from three aspects:instinct layer,behavior layer and reflection layer,uses questionnaire survey,interview and observation method to extract design elements from young people's learning habits and multi-party needs,and finally applies the design method to the App Design of digital inheritance bamboo rattan weaving.The imitation,communication and interaction of digital design are used to promote the cultural inheritance of bamboo and rattan weaving through the combination with emotional design.The emotional design of digital inheritance of traditional culture is conducive to making it easier for young people to accept and connect with the communication mode of the emerging era.Extend the cultural elements and change the way for the public to obtain information and receive knowledge through the combination of traditional culture,digitization and emotional design,so as to achieve the purpose of stimulating the active inheritance and development of youth groups.