产业集群企业虚拟转型中跨界搜索对持续创新的影响——基于价值共创的中介作用

The Impact of Boundary-spanning Search on Continuous Innovation in Virtual Transformation of Industrial Cluster Enterprises:Based on the mediating effect of value co-creation

在分析产业集群企业虚拟转型中如何保持持续创新的内在机理的基础上,从跨界搜索和价值共创理论视角,以苏州工业区产业集群企业虚拟化转型为样本,运用结构方程模型实证分析跨界搜索、价值共创与持续创新三者间的关系。结果表明:产业集群虚拟转型中跨界搜索正向影响持续创新绩效,不同的价值共创方式在跨界搜索与持续创新绩效的中介效应有所差异;其中,关联企业价值共创在技术知识跨界搜索和市场知识跨界搜索与持续创新绩效作用过程中起完全中介作用,关联顾客价值共创在市场知识跨界搜索与持续创新作用过程中起完全中介作用。因此,产业集群虚拟转型过程中企业应当注重对跨界搜索和价值共创的发展和匹配,提高其持续创新绩效。

Based on the analysis of the internal mechanism of sustainable innovation in the virtual transformation of industrial cluster enterprises,SEM is applied to discuss the relationship between cross-border search,value co-creation and continuous innovation from the perspective of cross-border search and value co-creation theory,and the virtualization transformation of industrial cluster enterprises in Suzhou Industrial Zone is taken as the sample.The results show that the cross-border search in the virtual transformation of industrial clusters has a positive impact on continuous innovation performance,and the moderating effects of different value creation methods on cross-border search and continuous innovation performance are different.Among them,value co-creation of correlative enterprises plays a full mediating role in the relationship between transboundary search of the technological knowledge,transboundary search of the market knowledge,and continuous innovation performance,and value co-creation of correlative customers plays a full mediating role in the relationship between transboundary search of the market know-ledge and continuous innovation performance.Therefore,in order to improve continuous innovation performance,cluster enterprises in the process of virtual transformation of industrial clusters should pay attention to the development and matching of cross-border search and value creation.