本科高校电子商务专业课程思政融入现状

Current Situation of Ideological and Political Integration of Undergraduate E⁃commerce Courses

通过问卷调查形式对本科高校电子商务专业课程思政融入现状进行分析。结果表明,本科高校电子商务专业课程思政的融入力度较大,融入效果较好,通过学校宣传、教师或同学交流中获取课程思政相关内容的学生占比较高,学生对课程思政融入有一定的认知。电子商务专业课程思政融入的教学意识、教学方式、教学满意度和教学效果均处于中等偏上水平,教学意识还存在较大的上升空间。通过单因素方差分析发现,不同年级学生在电子商务专业课程思政融入水平及教学意识、教学方式、教学满意度方面存在差异。教师要从学生角度挖掘课程内容中的思政资源,满足不同年级学生的需求。

The study analyzes the current situation of ideological and political integration of e⁃commerce courses in undergraduate colleges and universities through questionnaire survey.The results show that the integration of ideology and politics into the course of e⁃commerce major in undergraduate universities is great,and the integration effect is good.The proportion of students who obtain the content of ideology and politics in the course through the publicity of the school,teachers or classmates is high,and students have a certain level of cognition on the integration of ideology and politics in the course.The teaching consciousness,method,satisfaction and effect of the integration of ideology and politics in the course of e⁃commerce major are all above the medium level,and there is still a large room for improvement in teaching consciousness.Through one⁃way ANOVA,it is found that there are differences in the level of ideological and political integration,teaching consciousness,teaching methods and teaching satisfaction among students of different grades.Teachers should dig ideological and political resources in the course content from the perspective of students to meet the needs of students of different grades.