乡村振兴背景下广西茶产业高质量发展对策研究

Research on Countermeasures of High Quality Development of Tea Industry in Guangxi under the Background of Rural Revitalization

茶产业是广西重点发展的特色优势产业之一。本文概述了广西茶产业现状,分析了存在的问题,指出乡村振兴背景下广西茶产业高质量发展的关键在于提升茶叶品质和创建名牌。基于广西茶产业的发展优势,提出利用现代科技,延伸茶产业链;培育高水平人才队伍,健全科技支撑体系;实施品牌营销战略,扩大茶品牌影响力;依托独特茶业史,发掘拓展特色茶文化;推进茶与文旅康等产业有机融合,走创新、绿色发展之路等靶向性发展对策及建议。

Tea industry is one of the characteristic and advantageous industry that Guangxi focuses on developing.This article overviews the current situation of the tea industry in Guangxi,analyzes the existing problems,and points out that the key to high-quality development of the tea industry in Guangxi under the background of Rural Revitalization is to improve the quality of tea and create famous brands.Based on the development advantages of the tea industry in Guangxi,the article systematically puts forward some targeted development countermeasures and suggestions,such as utilizing modern science and technology to extend the tea industry chain,cultivating a high-level talent team and improving the scientific and technological support system,implementing brand marketing strategies to expand the influence of tea brands,exploring and expanding characteristic tea culture relying on the unique history of tea industry,taking the road of innovative and green development by promoting the organic integration of tea with cultural,tourism and health industries and so on.