摘要
随着全域旅游思想的提出,旅游公共服务设施中的公交系统、公交站台等以往作为公益项目免费、低价供给游客的非核心或非旅游资源,未来将被纳入各地旅游资源的开发和利用范畴,由此大部分游客在出行时必然会接触的公交站台成为城市优化旅游资源、打造消费热点和场景的首选。文章从全域旅游的视角出发,选取肇庆市这一珠三角老牌旅游城市为研究对象,对当地公交站台的建设情况进行调研,发现存在设施老化、无旅游特色、未发挥资源价值等问题。对此,从吸引游客、打造消费热点的角度提出可以重设外观、增设智能设施、增加旅游资源设施等方式提升当地旅游竞争力。
With the proposal of the concept of“all-round tourism”,the public service facilities for tourism,such as public transport system and bus stations,non-core or non-tourism resources,serving as free or low-price public welfare projects for tourists,will be included in the development and utilization of tourism resources in the future.The bus stops that most tourists will inevitably come into contact with have become the fi rst choice to optimize tourism resources in cities and create consumption hotspots and scenarios.This paper selects Zhaoqing,a tourist city in the Pearl River Delta,as the research object to investigate the construction of local bus stops from the perspective of all-round tourism.The paper fi nds out that there are issues including aging of facilities,lack of tourism characteristics,and lack of utilization of resource value in the area.From the perspective of attracting tourists and creating consumption hotspots,the paper proposes some strategies,such as resetting the appearance,adding intelligent facilities,and increasing tourism resources and facilities.
作者
印田彬
叶美婷
乔小娜
刘雯静
YIN Tian-bin;YE Mei-ting;QIAO Xiao-na;LIU Wen-jing(School of Economics and Management,Guangdong Technology College)
出处
《中国标准化》
2023年第19期133-137,共5页
China Standardization
基金
广东理工学院校级科技项目暨创新强校工程科研项目“全域旅游视阈下城乡公共服务设施优化研究--以肇庆市为例”(项目编号:2021GKJSK013)
肇庆市哲学社会科学规划项目“基于SWOT-AHP分析模型的肇庆市康养旅游发展策略研究”(项目编号:23GJ-133)
肇庆市哲学社会科学规划项目“数字经济赋能肇庆‘新消费新业态’商业生态体系构建研究”(项目编号:23GJ-132)资助
关键词
全域旅游
肇庆市公交站台
标准化调查
all-round tourism
bus station in Zhaoqing city
standardization survey