设计学视域下民族村落乡村意象的设计研究——以黑龙江省江西村为例

Research on the Design of Rural Imagery of Ethnic Villages under the Perspective of Design Studies-Taking Jiangxi Village in Heilongjiang Province as an Example

文章以乡村意象为切入点,通过对乡村意象的构成要素进行分析,挖掘乡村建设中需要重点塑造的内容,立足于黑龙江省江西村的自然资源、产业基础、特色文化,从设计学角度对乡土景观意象、民族文化意象、农业社会意象三个方面提出构建乡村意象的设计策略。以期实现民族乡村的特色化发展,提高乡村的可识别性,延续文化基因,为乡村的可持续发展提供内在动力。

The article takes rural imagery as the starting point,analyzes the constituent elements of rural imagery,and explores the key content that needs to be shaped in rural construction.Based on the natural resources,industrial foundation,and characteristic culture of Jiangxi Village in Heilongjiang Province,the article proposes design strategies for constructing rural imagery from three aspects:rural landscape imagery,ethnic cultural imagery,and agricultural social imagery from a design perspective,in order to achieve the characteristic development of ethnic rural areas,improving the identifiability of rural areas,continuing cultural genes,and providing internal impetus for sustainable development of rural areas.