元宇宙赋能数字文旅创新设计

Metaverse Empowers Innovative Design of Digital Cultural Tourism

元宇宙概念的兴起与迅速走热,深刻地影响着人们的思想和行为方式。旅游作为一种实践认知活动,其发展需要与人民群众日益增长的文化需求同步,从而促进数字文旅的普及。元宇宙的出现和快速发展改变了数字场景的格局,为创新设计和研究创造了新的机会。元宇宙的应用正在改变人们的旅行方式,是推进数字文旅创新设计的重要手段。本文探索元宇宙中数字文旅场景的独特性和可能性,从数字文旅的特征开展研究,分析两者之间的相互作用和影响,思考元宇宙视域下数字文旅的创新设计所面临的机遇和挑战。

The rise and rapid popularity of the metaverse concept has profoundly affected peoples thinking and behavior.As a practical cognitive activity,the development of tourism needs to be synchronized with the growing cultural needs of the people,thus promoting the popularization of digital cultural tourism.The emergence and rapid development of the metaverse has changed the landscape of the digital scene,creating new opportunities for innovative design and research.The application of metaverse is changing the way people travel,and it is an important means to promote the innovative design of digital cultural tourism.This article will explore the unique characteristics and possibilities of the digital cultural tourism scene in the metaverse,conduct research from the characteristics of digital cultural tourism,analyze the interaction and influence between the two,and think about the innovative design of digital cultural tourism from the perspective of metaverse opportunities and challenges faced.