非遗元素在平面设计中的应用研究

Research on the Application of Intangible CulturalHeritage Elements in Graphic Design

本文通过对非遗元素的应用现状和应用价值进行分析,从非遗元素的图案、色彩、造型和符号四个方面对非遗元素在平面设计中的应用进行研究,探讨将非遗元素、平面设计进行深层融合,为平面设计注入传统魅力,从而对非遗进行更好的宣传和保护。

By analyzing the application status and value of intangible cultural heritage elements,this paper studies the application of intangible cultural heritage elements in graphic design from the four aspects of patterns,colors,shapes and symbols of intangible cultural heritage elements,and discusses the deep integration of intangible cultural heritage elements and graphic design,so as to bring traditional charm to graphic design and better promote and protect intangible cultural heritage.