摘要
“青春没有售价,硬座直达拉萨!”年初,一句洒脱不羁的口号,开启了席卷全国的旅游狂欢。“淄博烧烤三件套”“重庆一城千面”“沙都穿梭千年”……多个地方凭着独特的城市IP纷纷出圈,成了社交媒体的“大宝贝儿”,带起了一波又一波“流量狂潮”。背后,究竟是什么在隐隐发力?
At the beginning of the year,a free-spirited slogan started a tourism carnival sweeping the country."Zibo 3-piece BBQ meal set","Thousand faces of Chongqing","Shadu through a thousand years"..Many places have emerged with their unique city slogans,trending and becoming the"favorites"of social media.What is the force behind it all?
出处
《创新世界周刊》
2023年第9期22-41,共20页
Innovation World Weekly
