“互联网+”时代高校辅导员网络舆情管理与引导路径研究

A Study on the Path for the Internet Public Opinion Management and Guidance by College Counselors in the Era of“Internet+”

“互联网+”时代,网络舆情管理与引导既是高校网络思想政治教育的重要内容,也是高校辅导员的基本工作职责。通过问卷调查分析高校大学生对网络舆情的认知、参与、评价以及处理4个方面情况,并提出高校辅导员应对网络舆情管理与引导的实施路径。

In the era of“Internet+”,the Internet public opinion management and guidance is not only an important part of the network ideological and political education in colleges and universities,but also the basic responsibility of counselors.By means of questionnaire,the study analyzes college students’cognition,evaluation and treatment of and participation in the Internet public opinion and puts forward the implementation path for the Internet public opinion management and guidance by counselors.