全媒体时代打造服务群众的“包头样本”——以黄河云APP“民呼我应”为例

Creating“Baotou Sample”to Serve the Masses in the Era of All Media

在民生服务类新媒体平台实际运行中,简单的信息解读无法满足人民群众日益增长的亟须解决具体问题的需求。服务落地难、“不解渴”制约着新媒体平台民生服务栏目的发展。文章以黄河云App“民呼我应”栏目为例,解读多效并举破除“条块”分割壁垒,推动跨层级协调、跨部门联动,多元主体互动机制如何让服务方便落实落细,旨在以服务群众的“包头样本”为同业提供参考。

In the actual operation of the new media platform for people’s livelihood services,simple information interpretation cannot meet the growing needs of the people’s specific problems.The difficulty of service landing restricts the development of the livelihood service column of the new media platform.Taking the column of“Appealing and Responding”in the APP of Huanghe Cloud,the article interprets breaking down the segmentation barriers,promotes cross-level coordination and cross-departmental coordination to make the service implementation in detail with multi-subject interaction mechanism,which aims to provide reference for the same industry with“Baotou Sample”.