国有润滑油企业战略客户供应链管理探索与实践

Exploration and Practice of Strategic Customer Supply Chain Management in State-owned Lubricating Oil Enterprises

随着我国经济的快速发展,润滑油行业取得了长足的进步,伴随着产能过剩的现状,润滑油企业间的竞争逐渐从单个公司、单个品牌之间的竞争,升级为供应链之间的竞争。从供应链上游、企业内部改革及下游客户端3个维度切入,研究分析了构建战略客户全周期供应链体系的阻碍因素,结合重构内部组织架构、重塑供应链管理体系及践行数字化转型等具体实践,探索了国有润滑油企业战略客户全周期供应链体系的实践路径,旨在进一步创新战略客户供应链管理体系建设,推动企业价值创造力的发挥。

With the rapid development of China's economy,the lubricating oil industry has made significant progress.With the current situation of overcapacity,the competition among lubricating oil enterprises has gradually upgraded from the competition between individual companies and individual brands to the competition between supply chains.Starting from the three dimensions of supply chain upstream,enterprise internal reform and downstream client,this paper analyzes the obstacles to the construction of strategic customer full-cycle supply chain system.Combined with the concrete practice of reconstructing internal organizational structure,reshaping supply chain management system and practicing digital transformation,this paper explores the practical path of the whole cycle supply chain system of strategic customers of state-owned lubricating oil enterprises,aiming at further innovating the construction of supply chain management system of strategic customers and promoting the exertion of enterprise value creativity.