动画设计中色彩语言的表意功能探究

Exploration of the Ideological Function of Colour Language in Animation Design

动画设计作品是适应设计经济发展水平不断提升,满足大众精神文化消费的重要内容,也是传递民族文化的重要形式之一。色彩语言是动画设计作品中不可或缺的重要表意元素和途径,其与其他动画设计语言之间的差异,决定了它在动画设计作品中的重要位置。为了深入探究色彩语言在动画设计过程中的表意功能,从文化习俗颜色、心理暗示和形象区分三个方面出发,分析了色彩在动画设计中的表意功能。以此来强调色彩语言在动画设计中表意的重要功能和能力,以期为动画作品的创作提供色彩应用参考。

Animation design works are an important content to adapt to the increasing level of design and economic development,to meet the public's spiritual and cultural consumption,and one of the important forms of transmitting national culture.Colour language is an important and indispensable element and way of expression in animation design works,and the difference between it and other animation design languages determines its important position in animation design works.In order to deeply explore the ideological function of colour language in the process of animation design,the ideological function of colour in animation design is analysed from three aspects,namely,cultural customary colours,psychological hints and image differentiation.In this way,we emphasize the important function and ability of colour language to express meaning in animation design,with a view to providing colour application reference for the creation of animation works.