基于ERG需求理论的适老性服装设计研究

Research on the Aged Clothing Design based on ERG Demand Theory

结合广州市老年人服装需求的问卷调查结果,以ERG需求理论为指导,将老年人对适老性服装的需求细分为生存需求、相互关系需求和成长需求,提出适老性服装的设计要点和基于细分需求的设计方法,从服装的功效性、舒适度、结构设计、款式设计、色彩纹样以及装饰工艺等方面,讨论可实现的创新方向和趋势,尊重老年人的需求,为研究适老性产品提供参考依据。

Based on the results of the questionnaire survey on the clothing needs of the elderly in Guangzhou and guided by the ERG demand theory,this paper subdivides the elderly's needs for age-appropriate clothing into survival needs,interrelationship needs and growth needs,and puts forward the design key points of age-appropriate clothing and the design method based on subdivision needs.From the aspects of clothing efficacy,comfort,structure design,style design,color pattern and decoration technology,this paper discusses the achievable innovation direction and trend,respects the needs of the elderly,and provides a reference for the study of aging products.