基于文献计量分析的博物馆文创产品研究主题与趋势

Research Themes and Trends of Museum Cultural and Creative Products Based on Bibliometric Analysis

采用文献计量法,借助CiteSpace和VOSviewer软件,以“中国知网”为数据源检索出1987—2022年发表的相关文献2045篇,分析博物馆文创产品领域文献的年度分布、研究作者、研究主题及热点、研究演进脉络等。结果表明:①识别出60位核心作者和18个主要团队;②研究主题聚类主要包括数字人文、文化产业、授权机制、可持续发展、地方个案,热点问题包括文化传播、地域文化、文旅融合等;③研究演进脉络可分为研究探索(2010年以前)、研究发展(2010—2015年)、研究深化(2015—2020年)、研究新发展(2020年至今)。元宇宙时代,研究将面向沉浸式体验、NFT生态链及地域城市更新。

Using the bibliometric method,with the help of CiteSpace and VOSviewer software,and using"China National Knowledge Infrastructure"as the data source,2045 relevant documents published from 1987 to 2022 were retrieved,and the annual distribution,research authors,research topics and literature in the field of museum cultural and creative products were analyzed.Hot spots,research evolution context,etc.The results show that:①60 core authors and 18 main teams were identified;②Research topic clusters mainly include digital humanities,cultural industries,authorization mechanisms,sustainable development,and local cases;hot issues include cultural communication,regional culture,and cultural tourism Integration,etc.;③The research evolution context can be divided into research exploration(before 2010),research development(2010-2015),research deepening(2015-2020),and new research development(2020 to present).In the metaverse era,research will be oriented towards immersive experience,NFT ecological chain and regional urban renewal.