数字虚拟技术助力广东客家蓝染服装传播与展示

Digital virtual technology assisting the dissemination and display of Guangdong Hakka blue dyed clothing

虚拟现实(VR)技术提供了一种沉浸式的展示方式,使观众能更直观地体验蓝染文化的精髓,其与增强现实(AR)技术在服装复原和创新设计方面扮演了关键角色,使蓝染这一传统艺术形式得以精准地复制和保存下来。此外,社交媒体和网络平台的智能整合成功将蓝染艺术推向了更广阔的受众群体,尤其是年轻一代和国际观众。文章探讨了数字虚拟技术在广东客家蓝染服装传播与展示方面的应用和影响,这些技术的综合应用不仅拓宽了蓝染文化的传播渠道,也为其未来的持续发展提供了强有力的支持。

Virtual reality(VR)technology provides an immersive display method that allows viewers to more intuitively experience the essence of blue dyeing culture.It plays a key role in clothing restoration and innovative design,along with augmented reality(AR)technology,allows traditional art form of blue dyeing to be accurately replicated and preserved.In addition,the intelligent integration of social media and online platforms has successfully pushed blue dyeing art to a broader audience,especially the younger generation and international audiences.This paper explores the application and impact of digital virtual technology in the dissemination and display of Guangdong Hakka blue dyed clothing.The comprehensive application of these technologies not only broadens the channels for the dissemination of blue dyeing culture,but also provides strong support for its future sustainable development.